In 2008, My Little Pony toys celebrated 25 wonderful years of fantasy and celebrity. Designed and manufactured by Hasbro, My Little Pony toys have brought magical pleasure to millions of little girls around the world for decades, and they are always there to bring fun to children and adult collectors.
These cute, rainbow-colored little ponies have a long and varied history but the ponies & # 39; the intrinsic characters remain the same – whimsical and wonderful, just as Hasbro's intention and illustrated with very powerful marketing strategies.
Most little girls dream of owning a pony and the My Little Pony toys go in the direction of realizing this dream. Especially for girls born in the 1970s, growing up in the 80s, as My Little Pony toys have inspired just about a generation. These same little girls at the time of the first ponies are now adults who still love their Little Pony toys, which have become very collectible.
Of course, My Little Pony toys continued to be very popular after this generation of kids grew up, but their shapes and designs changed, and imitators came to the market to compete with them . Before such a competition, when they were introduced in 1983, My Little Pony toys became so popular that they overtook the famous and famous Barbie doll at some point.
My Little Pony's Theception follows the My Pretty Pony toys, their American predecessor, which was introduced to the market in 1981. My Pretty Pony was produced by Romper Room under license from Hasbro, although Hasbro later obtained the patent. My Pretty Pony was much bigger than the My Little Ponies we know, and its color was much more earthy than the pretty pastel colors of My Little Pony, with primary color accessories.
The first generation of My Little Pony toys ran from 1983 to 1995 (1992 in the United States) and there were actually only six small ponies. These six original ponies were all terrestrial ponies, that is to say that they had neither wings nor horns, unlike the smaller newer ponies. They had manes and tails silky and washable and their own symbols on their flanks. Every little pony came with a ribbon and a comb to groom them.
One of the first My Little Ponies comes out with the Parlor Grooming (Pretty Parlor in the United States) in 1983. The Grooming Parlor is a blue plastic rectangular suitcase that opens on a grooming salon your little pony. He came with a comb, ribbons, hats, a bridle, a saddle and nametags to display under a pony placed on the central stage. He also came with a tabby cat and a pink basket that could have attached to the back of the pony.
My Little Pony toys then changed in appearance over time, although they retained their pastel colored body with a mane and tail of different colors and individual symbols on their flanks. After the ponies of the original Earth came the Unicorns and Pegasus ponies, and the baby ponies became available in all three models – the Earth, Unicorn and Pegasus shapes. The first babies were similar to their "mothers" but smaller and in slightly softer colors. Later, babies received more distinct identities.
In 1997 (1999 in the United States and worldwide in 2003), the My Little Pony brand was relaunched by Hasbro and enjoyed a resurgence of popularity (although for many they never really left behind icons representing childhood dreams). These second generation ponies were created in completely new poses. They were smaller and thinner than the first generation of ponies, with longer legs, jeweled eyes and rotating heads. Most of them were ponies from the Earth but there were some unicorns, but no Pegasus ponies and only two baby ponies.
All second-generation My Little Pony toys were abandoned in 2003 when the next generation of small ponies was introduced. Generation 3 includes the reissue of some original ponies but in different poses or envelopes and most of them have shiny bodies and dull symbols on their sides.
From 2003 to 2005, only the ponies of the Earth were released, then in 2005, Pegasus ponies were launched and in 2006 Unicorn ponies. In 2008, Hasbro has reduced its My Little Pony toys to seven ponies and no new ponies will be released, although some older models will be reissued.
Whatever happens in the future of My Little Pony toys, they will always keep their charm and will attract millions of little girls and adults around the world and they are sure to To have a long magical life in front of them. Their playful and whimsical character will remain for generations of little girls to enjoy, and their iconic status will stand the test of time.