When you start building your business online and look for a web design company that will meet all your needs for the website, you must understand that you trust your business and its future.
That's why it's very important to make the right choice.
Several factors must define your choice. One of them is the portfolio of previous website design work that the company has done. He can tell you more than all the words and all the promises, just be attentive and try to analyze. I will tell you what you need to pay attention to:
1) Portfolio Presence
Yes, it seems obvious that the web design company must own its own website with a portfolio of Previous work. But do not be surprised when you see one without it. There may be several reasons for this, but I would not recommend you to try fate. Portfolio is like a "face" and it is proud of the web design company, it must be complete, substantial and updated regularly … and it must be!
2) Total number of jobs  This can tell you a lot, but there is no standard number that will guarantee that you will deal with the web design guru. Yes, 50 successfully completed projects are better than 5, but their quality is also important. Compare the number and the period during which the company operates in the market and calculate the average number of projects per year, per month or per week. Remember that designing a website takes between 2 and 4 weeks.
What can this information give you? First of all, you can see that the company has enough expertise. Then, it shows that the workflow is stable, that the development process is adjusted and that the staff is sufficient to run it. If you decide to create your website, you can be sure that the work will not be for them. spin of blue or overload well paid but not feasible.
3) Type of work
Look closely at each book in the portfolio. How many projects are similar to the one you need by type of site, technology used, industry and appearance?
At least 2-3? Good!
More than 5? Excellent!!
None? There may be a reason for this – the owner did not want to publish it, or the website is no longer online – so if all the other works are professional and expert,
If they have already completed the task you need.
If you need a particular technology for the implementation of your website, it is more than necessary to see how the web design company has worked with it. However, sometimes the technology used is not current and very popular that the web design firm has not had the chance to work with it for commercial purposes, but that it can be used for the development of internal projects. to show you some examples if they exist.
If you need a website for a specific business, such as a dating site or real estate site, it is also best to see these earlier works in the portfolio. it's best to make sure the web design company is experienced with them. In addition, some web design companies offer demonstration packages that can also show you capabilities and experience.
4) Quality of Work
Learn each site live (or similar ones) you need). How long does it take to load the site's home page?
Seconds? Excellent, the web designer knows how to optimize images.
A few minutes? This is normal if it is a Flash site because generally the whole site is loaded at the same time, not just the home page; or it's a Flash intro that goes from the front while entering the site
and may also charge longer due to film and sound.
But if a simple HTML website loads more than 2-3 minutes and you can not see all the images or they are partially displayed, you must be vigilant. Check another HTML site from the wallet – if they have also been loaded for a long time, it is best to look for another web design company as this one is not professional.
All of the above is correct only if the bandwidth of your internet connection is normal and you usually have no problem loading the websites.
Test the site for user-friendly navigation, pay attention to the combination of colors and estimate the overall impression of the site. All this must reflect professional work. But sometimes, a web design company is forced to design a site strictly according to the client's wishes. Therefore, if the customer lacks taste, the site also seems tasteless. There may be one or two sites of this type in the portfolio, but not all!
5) Happy Owners
Web designers are very competitive and, as in any business, they are honest and dishonest. . It sometimes happens that you see the same site in the portfolio of two different website design companies and that it's hard to find the truth as to their actual membership. Some eccentric businesses are putting in their wallets cheap models with fake owners' details.
That is why it is very important to know the real references of the real owners of the websites created by the web design company. Ideally, this information should be accessible on the web design company's website under the Portfolio, Testimonials or Clients sections. Try to contact ALL of the people listed here and compare their opinions. You can get to know some interesting facts.
6) Web Design Company's Own Website
And finally, compare the web design company's own website to the websites featured in its portfolio. Are they similar in quality, technology and general feeling? If the portfolio works seem much poorer than the site itself, it may mean that the site itself has been commissioned by another, more professional web design firm. Yes, sometimes in a web design company, a start-up enthusiast entrusts the design of their website to "older" professionals. In this case, it is best to continue to look for another website design company.
These 6 rules can help you make the right choice. Do not be afraid to devote more time to research and analysis, you will finally enjoy only a perfect website that will give new perspectives to your business and make it more successful.